representation and free labour

For a while now, but especially over this past week, I’ve been thinking about the free labour I and others in the media ask of people in what can broadly but inelegantly be defined as “diverse communities”: Indigenous, LGBTQ+, Muslim — basically members of traditionally underrepresented and/or marginalized populations.
Here’s what happens: something affecting or involving that community occurs and journalists across the country start flipping through our memory banks of smart people with an informed perspective to talk about it. Often this isn’t to promote a passion project. This is to defend their own humanity.
In arenas of politics or business or the arts there are often people who are paid to think about these things and occasionally talk to media on behalf of articulating their perspectives.
Broadly speaking, that’s not the case when it comes to groups like those I mentioned above, and that’s the result of a whole host of systemic issues that stretches beyond just the media, but definitely includes the media. And so the people who are representing those groups in the media might pop up again and again, but still have to have another job to actually put food on the table.
When I or anyone else reaches out to them to talk, we’re asking for free time and free labour. This is, of course, what I do for anyone I want to interview, but when it’s someone that gets turned to again and again and again simply because they are willing to speak on behalf of who they are — as opposed to the company they represent or the political party they are trying to get elected — it feels like more of an imposition.
Of course, the tradeoff is if we *don’t* call, those sorts of voices don’t get heard when they should because, factually speaking, they are underrepresented in traditional positions of power and visibility.
So there’s some thoughts I’m having. If you are a person in media or one who is frequently contacted by media, I’d be interested in hearing yours.